6 Reasons Why Nobody Cares About Your Transformation Agenda
As the driver of change within your organisation, I get that it can be incredibly frustrating when your transformation agenda doesn’t take off. The journey to embed genuine change can take time, but that doesn’t mean the initiative should be stalled, stuck treading water while you wait for everyone to get on board. If this is the case, the hard truth is people just don’t care yet.
In this episode, I discuss 6 reasons why people aren’t caring about your transformation agenda and why it’s not getting any traction...yet. I share my advice on what you can do to help people embrace your enthusiasm for the reform agenda, and how you can make the strategic narrative come alive in your business.
I also talk about the power of messaging and why it needs to reflect your personality. I discuss the importance of focusing on the real life benefits of the change instead of the technical features, and making sure you have an aligned leadership team who actively own the responsibility of sharing the strategic narrative over and over again.
If your transformation agenda isn’t taking off in the way you’d hoped, I’ve created a bonus FREE resource to help you diagnose and mitigate the most common causes of stalled progress.
Pop your details below to download your “Nobody Cares And What To Do About It Checklist” now.
I hope you find the insights and tips I share in this week’s episode valuable. Listen in now!
TOPICS DISCUSSED AND WHERE TO FIND THEM:
[2:00]: It's very common to launch a change agenda and to feel discouraged when nothing seems to be happening. Change takes time but you don’t have to be stuck treading water.
[3:00]: #1: Messaging that is boring, bland and full of corporate speak. People need to connect with your energy and enthusiasm because you are the driver of the change
[4:35]: #2: There’s no clear, compelling, strategic narrative that explains why we must change. If you staff can’t see themselves in the strategic narrative, it needs some work
[5:15]: #3: Your communications about the change agenda are too focussed on features rather than benefits
[6:20]: #4: You have an unaligned leadership team. If you want to generate traction, make sure your leadership team is really bought in and that they are able to tell the change story
[7:10]: #5: You haven’t talked about your transformation agenda enough. Tell the strategic narrative over and over again, more than you think you need to.
[8:50]: #6: You may not have really invested in launching the agenda. Create a launch experience to kick off your transformation agenda.
[10:50]: Download the FREE Nobody Cares and What to do About it Checklist
RESOURCES MENTIONED:
Pop your details below to download the FREE “Nobody Cares and What to do About it Checklist”: