How To Get Stakeholders Taking Action For Organisational Change Success

Is there a gap between what the change team is doing and what outcomes are being achieved in your organisational change agenda? You need to get stakeholders actually taking action for your change success but how do you do that? In this episode, I’m …

Over the past few years I’ve come across many change programs in government that…. well, that just aren’t delivering.  Not really.  

Don’t get me wrong.  The change team is very busy, often spending their days attending a bunch of meetings and doing important things like training needs analysis and designing capability uplift plans…. 

But when it’s time to report on outcomes (not just outputs), it becomes clear that things aren’t on track.  There’s just no real traction or momentum in the business.  

There is a gap between all that do-ing and busy-ness, and directing our change effort to the things that will genuinely help move the needle and get results.

And this is why what I’m covering in today’s episode of The New Way podcast is so important. I’m sharing how to get stakeholders actually taking action for your organisational change success. 

I promise the 3 practical tactics I’m sharing in this ep will apply to your change initiative, no matter your organisation’s unique circumstances.  And they are absolutely game-changing.  Use these 3 tactics at every stage of the change journey and get ready to see a whole lot more traction and support for the change across the business.

Listen in to discover:

  • The confusion-killing question you MUST always know the answer to

  • How to deal with ‘second-class-citizen syndrome’

  • How to apply the power of influencer marketing to help drive your org change

I share a bunch of practical tactics in this episode so you’ll have a solid roadmap to incorporate these tips into your organisational change plan this week.  

Take a listen and then action these tactics.  I bet you’ll quickly notice more and more active support and positive momentum building!

TOPICS DISCUSSED AND WHERE TO FIND THEM:

[3:00]: The change team is usually very busy but come reporting time, it often becomes clear that there’s no real momentum in the business for the change

[4:55]: #1: A confused mind always says no. You need to ensure you bring people along on the change journey and it’s always better to be clear over clever. 

[6:30]: Minimise the key messages and clearly outline the bite-size action you want people to take. Explicitly call it out using simple language at every opportunity. 

[8:25]: #2: Make people feel taken care of. The people who really make an impact aren’t usually in leadership positions. 

[9:30]: Make the effort to get to know and understand your stakeholders. Go the extra distance to tailor your communications to every stakeholder group so they are genuinely meaningful to them. 

[11:00]: Make your stakeholders feel good about participating in the change initiative 

[11:45]: #3: Focus on influencers. They are key when it comes to mobilising change. 

[12:30]: The formal influencers are the managers and team leaders who need to live the change day-to-day to make things a success. 

[13:00]: The “go-to” employees are informal influencers but can be just as, if not more, powerful as managers in terms of their influence. 

[14:15]: Give the influencers information to share. Create opportunities for influencers to speak from personal experience whenever you can. 

[16:10]: Recap 


LINKS

Website: https://www.everchange.com.au/

LinkedIn: https://www.linkedin.com/in/drkatebyrne/

Kate Byrne